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MLS photography

“You Don’t Get a 2nd Chance to Make a First Impression . . . on MLS”

“No Picture Available” = Squandered Opportunity (= Marketing Mistake) MLS rules allow agents up to 72 hours (3 days) to add photos to their new listings. When the photos aren’t available initially, Realtors see a placeholder image (above). While some Buyers’ agents will make a point of circling back to see the later-added photos — especially...
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