The Home Seller – Realtor Interview (aka “Listing Presentation”): What Agents Need to Ask Homeowners [Editor’s Note: The views expressed here are solely those of Ross Kaplan, and do not represent Edina Realty, Berkshire Hathaway, or any other entity referenced. If you need legal advice, please consult an attorney.] When it comes to listing presentations —...Read More
The “For Sale” Home With 82(!) Photos Once upon a time — like, seven years ago — the maximum number of photos on MLS was 10. Then the number was increased to 18, then to 24, and most recently to . . . no limit. The record (so far) for an individual listing since the...Read More
From 12 Photos to 16 to 24 to ???? Thankfully, the new listing sporting those 59(!) photos (see lower left corner of photo, above) is an upper bracket home — a Wayzata condo that just came on the market for $3.5 million, in fact — that can actually take advantage of the new, unlimited number of photos...Read More
The Case For — and Against In a microcosm, the considerations for doing an open house over Memorial Day weekend are the same as for deciding whether to list a home during a traditionally slow time of the year (like around the holidays). Here’s how the arguments shape up: Pros: –Not much competition from other open...Read More
Realtor Typo’s — Exhibit A Notice anything amiss in the just-listed Wayzata condo? Realtors will. That’s because, instead of the standard 2.7% payout — the commission offered to the Buyer’s agent — the listing broker is promising to pay a whopping 22.7%(!!). Here’s guessing that that gets corrected in the next few hours . ....Read More
Option B: Trick Photo So, whaddya think: is that REALLY a 15′ sofa pictured above? And if not, why on earth would the listing agent use a wide-angle lens (or some other trick) to make it appear so? Give up? Here’s (more than) a hint: the couch is in the living room of Graceland, Elvis’ former...Read More
