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interstitial ads

Times Square . . on Your Computer Screen!

Flashing, Blinking, Scrolling Images —Plus Ads! I’ve seen the future of online news . . . and it looks a lot like Times Square: one big, blinking, scrolling, flashing mass (mess?) of images and text. Unlike the newspaper, which is organized much more “vertically,” the newspaper-less can only present one, “horizontal” screen at a time....
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The World Series . . . of Advertising

Embedded Ads, or, P&G vs. TiVo For at least about a generation now — roughly since the advent of the remote control — there has been an increasingly high-stakes “arms race” being waged between mass market advertisers on one side, and consumers seeking to avoid those ads on the other. In fact, the conflict predates...
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