Good Journalistic — and Realtor — Technique (vs. Parent of New College Student) Good journalists — and Realtors! — know that the key to eliciting information is to pose open-ended questions rather than closed-ended questions. So, savvy listing agents debriefing Buyers’ agents ask, “What did your client like most/least about the home?,” not, “How did...Read More
28 Showings in 2 Months Whatever their shortcomings may be, the agent who generated 28 showings for their listing client in less than two months isn’t a lousy marketer (note to non-Realtors: that’s A LOT of showings — at any price point). And yet, the Realtor’s client reportedly wasn’t happy with them. What gives? The...Read More
