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August 15, 2018

The Key to Successful Negotiating: “Getting to Yes?” Or, “Getting to No?”

Establishing ” and Testing ” Boundaries If you go to the Business section of any bookstore, you’ll see any number of books on negotiation titled, “Getting to Yes!,” “Win-Win Negotiation,” etc. In my experience, however, the key to effective negotiation lies not in getting to “yes,” but getting to “no.” Or perhaps more accurately:  before you...
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