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February 19, 2012

Mum’s the Word on (Buyer) Motivation

Miranda Warning — Real Estate Version As required by the Miranda warning, police making an arrest must tell the person in custody, prior to interrogation, that they have the right to remain silent, and that anything they say will be used against them in court. Minus the explicit warning (and the courtroom), the same thing applies in...
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“Buying the Listing”: Exhibit A

Telling Sellers What They Want to Hear — At First While my track record landing listings is very good — it’s not perfect. The most common reason prospective Sellers choose another Realtor? The other Realtor took the listing at a higher, unrealistic price — a practice that Realtors call “buying the listing.” Exhibit A Last June,...
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