Resuscitating a Cold ListingClients may not always appreciate it (or even know), but there’s a big difference between what an attentive, skillful Realtor does in the course of marketing a home (a “listing” in Realtor-speak), and what someone less capable or motivated does. To take just one example, consider what happens when a home fails...Read More
Q: When is a “new list” not new?A: When it’s a re-list “‘Insanity’ is doing the same thing over and over again and expecting different results.”–Albert Einstein January in Minnesota is about snow, subtly lengthening days (finally!), and — to Realtors — re-lists. Lots and lots of re-lists, especially this year. If you’re not familiar...Read More