. . . Emailed Directly to Clients In theory, automatic searches on MLS are the greatest thing since sliced bread: the Realtor inputs their client’s purchase criteria — price range, preferred area, home attributes, etc.. Then, whenever something comes on the market meeting those criteria, the client automatically receives an email (and presumably contacts their...Read More
Marketing Hyperbole. Not. It may not exactly come as a shock that not everything in real estate marketing is “as billed.” So, the “mint condition” home isn’t quite, the “spacious Dining Room” is actually 10′ x 8′ (no one’s idea of roomy), etc. However, the Kitchen (above) truly deserves to be called “gorgeous.”Read More