Tag

exposure

Check-in Nurse: “Have You Left the Country in the Last 3 Weeks?”

Overheard at the Doctor’s Office The rivalry between the Minnesota Vikings and Green Bay Packers is just one of the ways Minnesota and Wisconsin compete (and put each other down). Which explains this exchange, overheard at the (Twin Cities) doctor’s office yesterday: Nurse:  ‘Have you been out of the country in the last 3 weeks?’...
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“Coming Soon”: How Good Pre-List Marketing Distorts “Days on Market”

Market Exposure > Days on Market; When 1 Week on the Market ≠ 1 Week on the Market I’m a big fan of aggressive, pre-list marketing. One of the easiest (and cheapest!) methods, especially for a home in a high-profile, high-demand location:  install the “For Sale” sign early, and attach a “Coming Soon” rider (note:...
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