Spared a Blizzard (sorry) of Bad PR

Just imagine: if the Twin Cities played host to the Super Bowl this year instead of last, thousands of out-of-town visitors would now be arriving to a minus 35° wind chill — headed towards as low as minus 60°(!) the next two nights.

That compares with an air temp expected to bottom at “only” minus 30° below zero.

In truth, the Minneapolis-hosted Super Bowl would likely have proceeded smoothly regardless of the weather: downtown is connected by a miles-long grid of skyways, tunnels, and underground garages, obviating the need to actually experience the elements.

And the venue, US Bank stadium, is equally climate-controlled (very much unlike old-time Metropolitan Stadium, site of what is now Mall of America).

But, had this blast of Arctic cold arrived exactly one year earlier, it’s likely that the area would nevertheless have a reaped an, um . . . blizzard of negative publicity (sorry).

See also, “Winter Humor: Minnesota vs. Miami (& Elsewhere)”; and “Minneapolis Ranks #4 on Niche’s “2017 Best Cities for Millennials.”

About the author

Ross Kaplan has 19+ years experience selling real estate all over the Twin Cities. He is also a 12-time consecutive "Super Real Estate Agent," as determined by Mpls. - St. Paul Magazine and Twin Cities Business Magazine. Prior to becoming a Realtor, Ross was an attorney (corporate law), CPA, and entrepreneur. He holds an economics degree from Stanford.

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