10 scores

“Actions > Words Dept.”

How do you know, as a listing agent (representing the Seller), that a Buyer has serious interest?

A. They gushed about how much they loved the home at the Sunday open house.
B. They asked the listing agent to find out how quickly the Seller can close.
C. The showing feedback form from the Buyer’s agent was full of superlatives.
D. They set up a (second) showing.

Correct Answer:  “D.”  (credit also given for:  “they wrote an offer“).   🙂

It’s certainly not true all the time, but, I’d say something like +90% of the time, Buyers who are truly serious about a home — especially if it’s bigger and/or needs work — will set up another showing, often with a good friend, kids (if older), parents (if younger), contractor, etc. in tow.

That’s when they’ll scrutinize the mechanical’s, the Seller’s Disclosure, the roof, the neighborhood, and all the other things serious Buyers take into account.

See also, “Sunday Open Houses & “Minnesota Nice'”; and “Qualifying Sunday Open House Traffic.”

Also:  “Serious Buyers:  Top 10 Signs”; “Unserious Buyers: Top 10 Signs”; and “Is the Buyer Serious? Here’s One Clue.”

About the author

Ross Kaplan has 19+ years experience selling real estate all over the Twin Cities. He is also a 12-time consecutive "Super Real Estate Agent," as determined by Mpls. - St. Paul Magazine and Twin Cities Business Magazine. Prior to becoming a Realtor, Ross was an attorney (corporate law), CPA, and entrepreneur. He holds an economics degree from Stanford.

Leave a Reply