“Make an Offer!  Please!”

For every action, there is an equal and opposite reaction.

–Newton’s third law

I don’t know about physics, but then I suppose Newton didn’t know about real estate.

In real estate, the equivalent to Buyers’ agents who verbally probe for, shall we say, Seller “price flexibility,” are listing agents who troll for showings and offers by intimating that the Seller’s price is (very) negotiable, the Seller is “highly motivated,” or some such.

Notwithstanding a list price that just happens to (still) be 20% over market.


The best (only?) evidence that a Seller is really serious about selling is  . . . a serious asking price.

P.S.:  My favorite example of faux Seller motivation is a New Yorker cartoon that shows a father and son in front of a store front window plastered with signs blaring, “Must Liquidate!” “90% Off!” “Going Out of Business!, ” etc., etc.

The caption?

“Some day, son, this will all be yours.”

 See also, “Listing Agent Refrain:  ‘Put it in Writing.”

About the author

Ross Kaplan has 19+ years experience selling real estate all over the Twin Cities. He is also a 12-time consecutive "Super Real Estate Agent," as determined by Mpls. - St. Paul Magazine and Twin Cities Business Magazine. Prior to becoming a Realtor, Ross was an attorney (corporate law), CPA, and entrepreneur. He holds an economics degree from Stanford.

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