“One Post Every Two Weeks” vs.  . . . Daily(!)

“A good blog needs to publish new, original content on a regular basis . . . As a general rule of thumb, a good blog should be updated with new posts at least once every other week.”

–“Today’s Best Real Estate Blogs,” RETipster.

Applying the standard above, a Realtor blog needs to publish at least 26 posts a year to be topical.

If so, I could’ve stop writing for the year . . . last week. 🙂

Pay for Play?

If you really want to know the best Realtor blogs in the U.S., ignore all the lists titled, “29 Real Estate Blogs Every Realtor Should Read in 2020,” “24 Must-Read Real Estate Blogs,” and the like.

At least in my experience, those lists either use highly arbitrary selection criteria, or, practice some version of “The Golden Rule”: whomever pays them the most gold somehow ends up on their list.

Instead, go ahead and Google “best Realtor blogs,” skip the ads and “best” lists, and check out the individual blogs that appear.

Trust me, you’ll see “City Lakes Real Estate Blog” near the very top . . .

See also, ““Student-Athlete,” “Realtor-Blogger,” and Other Oxymorons“; “The Best Realtor Blog in the U.S.?* You’re Reading It!!“; and “Real vs. Faux Blogs: The Difference Between “Blogging” and “HAVING a Blog”.”

About the author

Ross Kaplan has 19+ years experience selling real estate all over the Twin Cities. He is also a 12-time consecutive "Super Real Estate Agent," as determined by Mpls. - St. Paul Magazine and Twin Cities Business Magazine. Prior to becoming a Realtor, Ross was an attorney (corporate law), CPA, and entrepreneur. He holds an economics degree from Stanford.

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