Where:  near Rittenhouse Square in Philadelphia.
When:  Labor Day Weekend, 2017.
What:  under construction townhome.
How much:  no idea.

You’ve got to hand it to the listing agent for this Philadelphia townhome:  their sign “made ‘ya look.”

While there’s obviously more to real estate sales than that . . . it’s a good start!

About the author

Ross Kaplan has 19+ years experience selling real estate all over the Twin Cities. He is also a 12-time consecutive "Super Real Estate Agent," as determined by Mpls. - St. Paul Magazine and Twin Cities Business Magazine. Prior to becoming a Realtor, Ross was an attorney (corporate law), CPA, and entrepreneur. He holds an economics degree from Stanford.

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