Thanks for (Almost) Nothing
No, that’s not actually what the email from my cell phone carrier (rhymes with “Schmerizon”) said earlier this week.
That would be this:
“It’s time to celebrate! Thank you for another year. In honor of your account anniversary, we’ve added 2,000 Smart Rewards points to your balance. Now, that’s a sweet reward.”
The catch?
The points are practically worthless.
.0033¢ Per Point
That’s because a gazillion are needed to redeem even the most nominal gifts.
To take just one example, a $10 Target gift certificate recently cost more than 300,000 points on the company’s rewards site.
If you’re doing the math, that comes to literally .033¢ per point.
Which means those extravagant, 2,000 anniversary points are worth . . . a measly 6.7¢.
P.S.: And yes, the cupcake graphic accompanied the email.
