“So, You’re Selling . . . . a Worm??”

Given my job in real estate sales, I’m on the receiving end of any number of sales pitches.

Some are quite professional; others, well, less so.

An example of the latter would be this one, from my in-box earlier this week:

“I am hereby offering my 2.5% Partnership interest in [XYZ].  I wish to complete the sale ASAP, for personal reasons.  As I prefer a quick sale, I do not expect the full ‘book value.’  If you know someone who is interested, please email me immediately; the early bird will get the worm.”

I suppose that’s still better than “Hurry, This Won’t Last!,” “Priced to Sell!,” etc.

P.S.:  What’s worse than a single worm?  A can of worms (sorry).

About the author

Ross Kaplan has 19+ years experience selling real estate all over the Twin Cities. He is also a 12-time consecutive "Super Real Estate Agent," as determined by Mpls. - St. Paul Magazine and Twin Cities Business Magazine. Prior to becoming a Realtor, Ross was an attorney (corporate law), CPA, and entrepreneur. He holds an economics degree from Stanford.

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