Working With Buyer Objections (Or Not)

One of the things that happens when you list a home is that you find out all the┬áreasons it doesn’t work for a given Buyer.

So, the home’s too . . . big/small/expensive/cheap/dated/updated, etc.

When that’s the case, a good Realtor — with extensive local market knowledge — will frequently either know of something else on the market that’s a better fit, or, may have an upcoming listing that is.

Happens to me all the time . . .

See also, “Proper (and Improper) Purposes of Realtor Previews.”

About the author

Ross Kaplan has 19+ years experience selling real estate all over the Twin Cities. He is also a 12-time consecutive "Super Real Estate Agent," as determined by Mpls. - St. Paul Magazine and Twin Cities Business Magazine. Prior to becoming a Realtor, Ross was an attorney (corporate law), CPA, and entrepreneur. He holds an economics degree from Stanford.

Leave a Reply