Avocado Accents

I don’t know why, but this Kitchen — and rug — just make me smile!

The home it goes with is located at 3309 41st Ave. South in Minneapolis; the list price is $235k.

The photographer who took the photo is Nina Nelson.

P.S.:  nice way to bring out the green Kitchen walls.

About the author

Ross Kaplan has 19+ years experience selling real estate all over the Twin Cities. He is also a 12-time consecutive "Super Real Estate Agent," as determined by Mpls. - St. Paul Magazine and Twin Cities Business Magazine. Prior to becoming a Realtor, Ross was an attorney (corporate law), CPA, and entrepreneur. He holds an economics degree from Stanford.
4 Responses
  1. jeff pilcher

    One man’s avocado is another man’s pea green. The kitchen makes me feel queasy (Definition: Experiencing nausea; nauseated). This has implications for the importance of successfully staging a home. How much of a buyer’s interest in a property is driven by emotion? A good analogy is the finding by psychologists that spoken words account for about 10% of the information conveyed in conversation. Its like going to an art museum to view paintings. There is the painting and there is the placard describing the painting. Sometimes the curators explanation of the painting actually detracts from the experience of viewing it. Maybe the role of a realtor is to step aside and let the home speak for itself. It would make the the job a whole lot easier!

  2. jeff pilcher

    A comment on my comment: In the case of this home the realtor’s role may not be to step aside – It might be to tell the owner, “Please reconsider the color of paint selected for your kitchen, it may make some people feel squeamish.” On the other hand it may delight others. I plead guilty of oversimplifying the role of the realtor. It has to be one of the world’s most difficult jobs – so many gut wrenching decisions to make about the emotional impact of color.

  3. Usually, the showing feedback accomplishes the same thing: when 10 showings in a row say they like the home save for the God-awful colors — you know what you need to do!

    In fact, I think the role of a good Realtor is to anticipate that kind of feedback, and strongly encourage the client to address such issues before ever hitting the market.

  4. jeff pilcher

    My guess is that prospective buyers are unconsciously affected by God-awful colors. You’d probably here comments like, “Something about the house really bugged me – I can’t put my finger on it. We’ll keep looking.” Its an ambiance thing.

    I guess the trick is to find an accomplished stager. But how ? By what metric are stagers judged?

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