big soda

WSJ Headline:  “Big Soda Fights Image as Public Health Enemy”

Yup, apparently “Big Soda” is a real term.

According to Wikipedia:

“Big soda is a term used by the media and various activist groups to describe the soft drink industry as a collective entity.

The term connotes the business and lobbying power of soft drink companies, much like Big Oil and Big Tobacco are used in reference to their respective industries.

Big Soda is typically used in relation to the 3 giants of the soft drinks market, being The Coca-Cola Company, PepsiCo, and the Dr. Pepper Snapple Group, formerly Cadbury Schweppes, respectively. However the term has also been used in respect of soft drinks industry generally.”

The WSJ article discusses the skirmishes between government officials in San Antonio, Texas and the soft drink industry regarding the sugary drinks.

According to the FDA, just one 20 ounce Coke exceeds its recommended maximum daily sugar intake.

About the author

Ross Kaplan has 19+ years experience selling real estate all over the Twin Cities. He is also a 12-time consecutive "Super Real Estate Agent," as determined by Mpls. - St. Paul Magazine and Twin Cities Business Magazine. Prior to becoming a Realtor, Ross was an attorney (corporate law), CPA, and entrepreneur. He holds an economics degree from Stanford.

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