“The Martian Bananas Aren’t in til Next Week”

I’ve previously had some fun with Whole Foods’ somewhat preening labeling and marketing practices (see, “Stolen Bread“; “Conformist Grapefruit“).

OK, not “somewhat” — a lot.

In that vein, it’s hard not to poke a little fun at a display I saw while shopping yesterday labeled “Earth Bananas.”

It turns out that that’s a trademark name, not the bananas’ planet of origin.

Although, you’d guess that the latter’s true, too.  🙂

P.S.:  Since when can you trademark the name of a planet??

About the author

Ross Kaplan has 19+ years experience selling real estate all over the Twin Cities. He is also a 12-time consecutive "Super Real Estate Agent," as determined by Mpls. - St. Paul Magazine and Twin Cities Business Magazine. Prior to becoming a Realtor, Ross was an attorney (corporate law), CPA, and entrepreneur. He holds an economics degree from Stanford.

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