Identifying with the Home You Sell
Great House = Great Agent. Gross Listing = Gross Agent
–Matt Loskota, City Lakes Office Manager
Reason #34 not to take an overpriced, under-prepped listing: it reflects on you.
Badly.
Not only do prospective Buyers associate you with the home’s underwhelming appeal, but inexorably, over time . . . you do, too.
Guilt Taint By Association
The mounting (and repetitive) negative feedback, the sparsely attended open houses, the frustrated client who blames you for the home’s failure to sell — all those things take an (energy-sapping) toll.
Conversely, a home that’s got “buzz” creates a positive energy that invigorates you and attracts Buyers.
Lots of ’em.
Hmmm . . . tough choice.
P.S.: “The Serenity Prayer — Realtor’s Version” also speaks to this choice (dilemma).
