“Counter”-Productive Improvements

What do you call an old Kitchen with new granite counter-tops?

A. An updated Kitchen;
B. An old Kitchen with new granite counter-tops

Answer:  B

Admittedly, that’s not the answer that many home sellers (and their listing agents) would give.

However, that’s how the vast majority of Buyers are likely to view it.

In fact, simply replacing old counter-tops with new ones often simply serves to shine a spotlight on  . . . . the old cabinets, flooring, appliances, lighting and paint.

That’s why, in my experience, it’s better to aim for consistent presentation, than to update just one or two things.

About the author

Ross Kaplan has 19+ years experience selling real estate all over the Twin Cities. He is also a 12-time consecutive "Super Real Estate Agent," as determined by Mpls. - St. Paul Magazine and Twin Cities Business Magazine. Prior to becoming a Realtor, Ross was an attorney (corporate law), CPA, and entrepreneur. He holds an economics degree from Stanford.

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