The Other Super Bowl Yesterday
At least to me, the most interesting Super Bowl match-up yesterday wasn’t Green Bay vs. Pittsburgh, or Ben Roethlisberger vs. Aaron Rogers.
It was Audi vs. BMW vs. Mercedes Benz.
During commercial breaks, the three car companies duked it out in some of the smartest, slickest ads I’ve seen.
So, who won?
I thought Audi’s commercials by far were the most creative, including a cameo by Kenny G.
Just like in politics, though, it’s routine for challengers to take swipes at the incumbent — while the incumbent stays mum about the challenger(s).
By that score, at least, Mercedes is (still) the luxury car leader . . .