Snow Shots

The last day it was permissible to have exterior home shots showing brown — or green — grass was officially . . . . yesterday.

The banks selling foreclosed homes aren’t going to bother to update their photos (assuming they have any).

However, it’s a good idea for all other Twin Cities home Sellers to swap out their Fall (or Summer) photos for winter ones.

Not doing so gives the impression that the home is a short sale or foreclosure, which is: a) bad for the price; and b) bad for showings (which ultimately is the same thing).

P.S.: In fact, I just changed my web site,, to substitute snow flakes for Fall leaves. Check it out!
About the author

Ross Kaplan has 19+ years experience selling real estate all over the Twin Cities. He is also a 12-time consecutive "Super Real Estate Agent," as determined by Mpls. - St. Paul Magazine and Twin Cities Business Magazine. Prior to becoming a Realtor, Ross was an attorney (corporate law), CPA, and entrepreneur. He holds an economics degree from Stanford.

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