cecil2

 . . . and the Mother of All PR Nightmares

If I’m seeing spontaneous outpourings of grief for slain lion Cecil in my office, on Facebook, etc. — and I am — I assume that you can multiply that by thousands (tens of thousands?) nationally.

It’s hardly good news that the culprit is a Minnesotan — specifically, a Bloomington dentist.

And no, that can’t be good for business . . .

About the author

Ross Kaplan has 19+ years experience selling real estate all over the Twin Cities. He is also a 12-time consecutive "Super Real Estate Agent," as determined by Mpls. - St. Paul Magazine and Twin Cities Business Magazine. Prior to becoming a Realtor, Ross was an attorney (corporate law), CPA, and entrepreneur. He holds an economics degree from Stanford.

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