Days on Market: 12

Where:  301 13th Ave. North, near downtown Hopkins
What:  3 BR/2 Bath stucco bungalow with over 1,800 finished square feet; nicely updated.
When: listed 10/29; off market yesterday (11/10)
How much:  asking $250k
Who:  listing agents — Stacy and Christina Cranbrook (Edina Realty); selling agent — Nancy Bourland (Edina Realty)

“We must all hang together, or assuredly we shall all hang separately.”

–Benjamin Franklin

The secret to this sale?

The price, location, condition, and curb appeal all helped.

But my educated guess is that the key was the “mini-Broker tour” on Nov. 2 (a week ago Tuesday).

That’s when 20 agents with “Active” Hopkins listings — myself included — collaborated to all hold our listings open between 11 a.m. and 1 p.m., complete with drawings and catered lunches at many locations.

All that publicity generated lots of traffic, which raised everyone’s exposure and resulted in at least two other deals that I’m aware of.

The home is officially “Pending” until it is scheduled to close Dec. 10.

About the author

Ross Kaplan has 19+ years experience selling real estate all over the Twin Cities. He is also a 12-time consecutive "Super Real Estate Agent," as determined by Mpls. - St. Paul Magazine and Twin Cities Business Magazine. Prior to becoming a Realtor, Ross was an attorney (corporate law), CPA, and entrepreneur. He holds an economics degree from Stanford.

Leave a Reply